Nikken Foods USA
Brand Marketing & Content Design Manager
NOW HIRING: Brand Marketing & Content Design Manager
Help shape and elevate the voice of Nikken Foods! Now seeking a design-led marketer who brings together product storytelling and sales-focused execution to deliver marketing ROI!
ABOUT NIKKEN FOODS USA
Nikken FoodsUSA is a place where tradition, quality, and opportunity unite. As part of a global company with over 60 years of leadership in natural specialty food ingredients, Nikken is trusted by food manufacturers around the world for its expertise in umami, flavor enhancement, and kokumi solutions. With a strong product base, Nikken helps customers enhance and balance taste and solve technical challenges across a wide range of applications. To learn more, visit www.nikkenfoods.com
Supported by a centrally located US operation, the Nikken team delivers dependable service to a repeat and growing customer base comprised of a diverse mix of global brands, food manufacturers and seasoning producers. Nikken offers a proactive and consultative sales approach, rooted in real partnership and customer service. You’ll join a team where leadership is approachable and creative ideas are welcomed. If you’re looking to do purposeful work, learn continuously, and be part of a company built on respect and long-term relationships, Nikken is a place to grow and thrive.
THE OPPORTUNITY
This role sits at the center of sales, content, and customer engagement and is ideal for a marketing professional who enjoys both strategy and execution in a lean organization. Partnering closely with sales team and reporting to the Vice President of Nikken Foods USA, this role will create, refine and execute strategic marketing content and campaigns to elevate brand-level messaging. Develop the message – and design how it looks – across digital, web, and print sales channels.
KEY RESPONSIBILITIES
- Drive Account-Specific Content & Campaign Execution – Bring sales-led marketing campaigns to life by planning and managing monthly outbound content calendars and targeted account initiatives. Working from sales priorities and approved messaging, you’ll take the process from concept through launch to ensure relevance, consistency and campaign impact.
- Create Customer-Facing Sales Materials – Partner closely with sales to create polished, reusable sales assets–including product one-pagers, email templates, and additional sales-process assets. Respond to sales needs quickly and collaboratively to equip the team for success by preparing materials and custom decks to support customer meetings, trade shows and other sales-related activities.
- Support Website Revamp & Drive Digital Branding – Collaborate with external developer on website content strategy and redesign, keeping messaging fresh, accurate and brand-aligned.Serve as lead on ideation and implementation of corporate content. Identify opportunities to grow Nikken Food USA’s digital presence with the right audiences.
- Translate Analytics into Insight & Facilitate Sales Research – Turn performance data into actionable insights by tracking and reporting on campaign results and deliver monthly learnings that help guide marketing and sales strategy. Research food trends, prospective customers, sales channels, and product development insights to support sales conversations and the future campaigns you’ll create with the sales team.
IS THIS A MATCH FOR YOU?
- Your Approach – You are a collaborative team player, proactive in working with and supporting others. You thrive in a dynamic environment, balancing a wide spectrum of projects and can flex between strategic and tactical priorities with ease. In this role, you’ll see the sales team as your primary customer.
- Your Experience – You’ve gained 4-8+ years of proven sales-driven marketing experience, developing and delivering clear, compelling content and creative on-brand campaigns, with an established track record of results. You are highly organized, skilled at managing multiple projects and deadlines; a sharp attention to detail is mandatory. B2B and/or CPG experience a plus.
- Your Design & Technology Skills – Your tech stack includes a comfort with design tools such as Canva, PowerPoint, InDesign, Photoshop and/or Adobe as well as email campaign platforms (MailChimp) and CRMs (Insightly).
- Your Education – Four-year college degree in Marketing, Communications, Business, or a related field preferred.
WHY JOIN US?
- HANDS-ON, HIGH IMPACT – You won’t be marketing from a distance. Directly supporting the sales team, you’ll smell, taste, and identify what makes Nikken truly stand out to a wide base of small and large CPG customers.
- LOCAL PRESENCE, INTERNATIONAL REACH – Play a collaborative role in supporting the marketing evolution of a well-established food brand with international roots and a growing US client base. Success in this role comes from true partnership – working along sales and leadership to execute marketing that aligns with customer focus and company direction.
- AGILE MARKETING APPROACH – Partner with sales team in an agile manner, reiterating quickly and leveraging data and market insights to refine content and campaigns that directly influence sales and customer engagement.
- COMPETITIVE SALARY & COMPREHENSIVE BENEFITS – Compensation includes an annual base salary commensurate with experience. Nikken also offers generous health insurance including medical, dental, and vision; PTO; 401(k)-retirement plan and disability insurance.
WORK LOCATION
Nikken’s US Headquarters is located at 4984 Manchester Ave, St. Louis, MO 63110. This position requires an on-site presence at Nikken’s office five (5) days a week with professional flexibility.
READY TO APPLY?
Take the next step and complete the interest form on this page to share your resume with Occhio Search & Recruitment. All resumes, referrals, and general inquiries will be held strictly confidential. For questions, please contact Elly Richards, elly@occhiosearch.com or Sarak Krueger, sarah@occhiosearch.com.
Nikken Foods USA is an Equal Opportunity Employer, and we welcome differences in form of race, color, ethnicity, religion, gender, sexual orientation, gender identity or expression, disability, veteran status, or other legally protected characteristics. All applicants who share this goal are encouraged to apply. We look forward to hearing from you!